← All work

Real Talk Real Estate

Project type
Community platform
Stage
Live
Deliverables
Web · iOS app · Interface · Engineering

Real Talk Real Estate is where investors learn the strategies, run the numbers and talk a deal through with people who have done it, on the web and in its iPhone app. It pairs a media brand with tools members actually use: calculators, communities and a news feed.

Product context

A community only works if the numbers can be trusted.

Every conversation on Real Talk turns on a deal: what it costs, what it earns, when to walk away. So the maths had to be the same everywhere it appears, and anything a member posts had to show its numbers and its interests.

COET's contribution

  • Deal analysis on a Go service

    The rental calculator, walk-away price and five-year equity moved from the browser into a Go service, so every page and every post gets the same answer.

  • Communities built on real data

    Topic channels, deal posts whose numbers are computed on the server, a disclosure required on every post, and a trending feed.

  • A blog written through Claude

    A full CMS with revisions, scheduling, SEO fields, RSS, sitemap and image uploads, plus a hosted connector so the host drafts and publishes from Claude.

  • Security hardening

    Only a post's author or an admin can edit or delete it, and community and property changes are admin-only.

Tools

Pick a calculator, answer a few questions, see what a deal can really do.

The calculators are the front door. Their maths now lives in one Go service the whole site calls, instead of being repeated in the browser.

Communities

Conversations organised around the kind of deal you do.

Each community is a channel for one strategy. A deal post carries server-computed numbers and the poster's disclosure, so a reply can argue with the assumptions, not the arithmetic.

On the phone

The same home base, a thumb away.

The mobile layout keeps the calculators and communities one tap from the feed.

Key features

  • 01

    Go deal engine

    Rental calculator, walk-away price and five-year equity, computed once on the server.

  • 02

    Deal posts

    Numbers attached to every deal, with a required disclosure.

  • 03

    Communities

    Strategy channels with a trending feed.

  • 04

    Blog CMS

    Revisions, scheduling, SEO, RSS and sitemap.

  • 05

    Claude connector

    The host writes and publishes posts through Claude.

  • 06

    Hardened permissions

    Author-or-admin checks on posts; admin-only site changes.

Results

  • 311

    recorded deals where the Go service matches the original calculator exactly

  • 1

    connector that lets the host publish to the blog from Claude

Next project BetterGuest Vacation rentals for better guests.